Head Premium Marketing Communication

Description

Responsible for leading and strategizing premium marketing communication initiatives for our organization's commercial products and services. 

Job Accountabilities:

1. Develop and implement comprehensive premium marketing communication strategies to promote commercial premium products and services. 
2. Lead and manage a team of marketing professionals, setting clear objectives, providing guidance, and monitoring performance. 
3. Collaborate closely with internal stakeholders to align premium marketing efforts with organizational objectives. 
4. Analyze market trends, customer insights, and competitor activities to identify opportunities for enhancing premium commercial products. 
5. Develop and manage the premium marketing budget to ensure optimal resource allocation. 
6. Oversee the creation of premium marketing collateral, including print and digital materials. 
7. Monitor the performance of premium marketing campaigns and optimize strategies based on key performance indicators. 
8. Build and maintain relationships with external stakeholders, such as media partners, advertising agencies, and industry influencers. 
9. Ensure compliance with industry regulations and ethical marketing standards in all premium marketing activities. 
10. Drive continuous improvement by staying up-to-date with marketing trends, tools, and technologies. 
11. Responsible for ensuring the requirements of occupational safety and health management system and environmental management system are implemented and fulfilled by their respective units.

Soft Skill

Technical Skills

Leadership

Education

Certifications

Industry Experience

Main Responsibilities

Competencies

Years of Experience